(All photos by Roc Nation)
Shawn “Jay Z” Carter’s Roc Nation brand is building a massive empire in 2017. First we seen them start out with a record label by signing J.Cole, next was the management division where they advised some of the biggest R&B artist in the game, next it was Roc Nation Sports signing/representing athletes in negotiations and branding deals. Now Roc Nation is doing it all over again but this time partnering and managing some veteran talent on the especially in the New York area with likes of The Lox (Jadakiss, Styles P, Sheek Louch), The legendary Fat Joe, the Down South hit maker Yo-Gotti and his CMG imprint plus the world famous DJ Khaled.
All of these partnerships came together in the last month or so. Roc Nation has Top Athletes in all sports, Top entertainers in all genres of music and who knows where they are going from here. Jay Z and his Roc Nation team have turned this one time new label about 5 years ago into a powerhouse brand. 2017 has just started so we can imagine what he has in store for the summertime with artist, entertainers and athletes. Keep your eyes and ears open world and be on the look out for the Roc Nations Takeover very soon.